Articles tagged with: custom t shirts in brooklyn

Custom T-Shirts & Their Effect: H&M Breaks The Internet

Custom T-Shirts & Their Effect: H&M Breaks The Internet

Making a custom t-shirt (hoodie or other custom apparel) is a pretty common thing nowadays, since there is always a use for customized shirts. Every other person is looking to make their own clothing line, customize a shirt for an event, customize shirts for their company or make custom shirts for their school trip. As an owner of a T-shirt printing company I’ve seen shirts being made for many different reasons and occasions.

Sports Team Uniform Printing

One common reason for making custom t-shirts, or other custom apparel if for local sports team and leagues. Manny of the smaller non corporate leagues give away a t-shirt with the team information printed, rather than a jersey, when signing up. This is because for a nice jersey with a custom print they might spend $12 per unit versus a t-shirt where they might spend $5-$6 each shirt. They are able to maximized their profit and usually the players on the teams don’t really care since the shirt ends up becoming pajamas after the season is over. In New York, where we are located, there are many social leagues who order custom t-shirts from us for their players. Some of the leagues include S3 Leagues and NYC Social League which are a great way for people to go out be social and enjoy their favorite sport at the same time.

Business and Corporate Uniform Printing 

Another very common reason for customers to make custom t-shirts is for their business  as uniforms for their employees and colleagues. Look around you any store you walk into, or any restaurant you eat at you will see staff in apparel that was most probably custom printed. By putting all staff in a uniform the establishment looks more professional. Since there are so many companies and businesses around today there is a great need for custom t shirts in this aspect.

Clothing Lines Custom Printing

Another reason, but less common, reason for making a batch of custom t-shirts is to start your own clothing line. This is actually a difficult thing to do, since most of the customers looking to do this only think about creating the line, not actually the means of how to sell it. But nonetheless we still get many phone calls from customers who are looking to start their own line and want to make custom t shirts

Custom T-Shirts For Retail Stores

Like uniforms, there is a big demand for custom t-shirts in the retail stores market. If you walk into any store like Gap, Target, Walmart and H&M you will absolutely see different versions of custom t-shirts for sale. if you think about it what is happening is the stores are actually making their own “clothing line” and selling it through their stores. They even go as far as having their own private label printed on the inner part of the shirt by the neck area. There is a large demand for custom shirts in retail stores and this is probably since customers need clothing, so why not wear something trendy. Well, this is what H&M figured when they decided to come up with a “trendy” custom hoodie this past week.

H&M Breaks The Internett-shirt-printing-company-in-ny

This week H&M added to their website a custom hoodie for kids and did not realize the effect it would cause all over the internet. The sweatshirt (seen on the right) reads “COOLEST MONKEY IN THE JUNGLE” and is modeled by an African American child. The sweatshirt alone would not be offensive, but the fact that they used an African American kid to model it on their website really caused a big controversy online because it’s insinuating that the African Americans are the coolest monkeys in the jungle. This was obviously rude and very offensive; eventually though H&M issued an apology for this and removed the product from their website.

 


Big Bang Screen Printing is a T-shirt printing company in New York which specializes in custom t-shirts and other custom printed apparel.

What Do Screen Printers Do During The “Slow Season”?

Screen Printing Companies Around New York “Slow Season”

There are many screen printing companies around the United States and plenty of those are located in or around New York City. Some may be on the larger side and others a bit smaller, like us, but almost all the screen printing shop experience a so called “down time”. Since it typically gets really cold out in New York around November / December and starts getting warmer around March, our slow season is December, January and February. There are many reasons it tends to slow down such as customers being preoccupied with Holidays, but I think the one that sticks out the most for me is the temperature. During the summer and spring, it is warm enough our for people to wear t-shirts and this is the season where many walks and fundraisers are held. In addition, schools go on trips, camps are in session and people are generally in a much better mood – therefore there is more of a demand for printed t-shirts and other apparel. Towards the end of the summer, September and October, people start to gear down for winter and usually place an order for their hoodies and sweatshirts. This usually leaves the later winter months a bit slower.

So what do you do during the slow season you might ask? You can’t just give your whole team off, otherwise who is to say they would ever come back to you when you need them? Also, you have to remember they depend on you to make a living, so you kind of have to keep paying them, no?

Time to maintenance your machines:

During the slow season, I tend to see around most screen printing shops that owners and employees organize and clean up the shop. Screen printing looks simple from the outside, but many don’t know that there is a lot of maintenance, organization and cleaning that goes in as well. For example, our M&R Diamondback Screen Printing Press is supposed to be cleaned and put through maintenance every two weeks, but when you are busy during the peak of your season this tends not to happen every two weeks. So what you end up doing is leaving the machine dirty (by dirty I mean with ink splatters and residue throughout the print heads) and just add lubricant to the machine to keep it running. So now that there is some free time on your hands, it might be a good idea to take some rags to the machines and really clean it well. The more you maintain your machine, the longer the machine will last. Today alone I personally collected enough dust from our shop to fill an entire plastic shopping bag!

Time to organize your shop:

Like me, I am sure most screen printers tend to order a few extra pieces of an items when ordering goods for orders. I need 72 larges for an order, but I would usually order 75 of them and think in my head “It’s a white shirt, we always use white”. But at the end of the year you end up with boxes full of extra perfectly good merchandise. So now that there is some down time you might as well organize the goods, inventory them and try to get rid of them. There is nothing greater then the feeling of selling goods to a customer that was paid for a while ago. This will also free up lots of dead space around your shop.

Seek more business:

So it’s slow and you just sit back, relax and wait for business to pick up again? No, that is the wrong way of thinking about it. What needs to be done is search for new account and more business. It’s cold in New York, so why not target a new market in Florida or somewhere a little warmer. Better yet, put on a suit and tie and walk the streets, walk into business and socialize in effort to gain more business. It’s better to be proactive and go out, rather than sit back and wait for it to come to you.

Sell online:orgasm donor ladies thong

Another great idea is to start selling online. Online selling is a full year round business, so why not take this down time and start an online marketing campaign. You can either start a line and sell it individually by piece, or work on an online marketing campaign to “sell” your services to new customers. As you can see with these “Orgasm Donor Thongs“, we chose to make a line and sell the items online.

 

Screen printing in New York is a large business, but like all business there is a slow season for us too. Take advantage of this time to excel your business and push it to its potential!